Promotes development
Support key cognitive and physical milestones.
Purposeful play to make learning fun and joyful!
Support key cognitive and physical milestones.
Encourage playful problem-solving and independence.
Provide positive engagement and comfort.
Open-ended toys for endless creativity and fun
Get personalized toy recommendations based on your baby's unique development in just 3-5 minutes
10,000+
parents helped
Takes only
3-5 minutes
Backed by
developmental science
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personalized report
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In the first 1,000 days, your baby's brain is making millions of connections every second. Our toys are mapped to these connections—so you're not just buying 'cute' toys, you're supporting real milestones.
Real parents, real wins